Students are familiar with the basics of business administration and economics. They know the structure, processes and functions of enterprises embedded in regional and global economic environments. Students can transfer this knowledge on different applications which are relevant for the web. Students acquire the competence to recognize organizational and economic requirements in/for web applications. They are aware of the importance of social diversity (gender, culture norms, special needs, etc.
Subject
Students are familiar with the basic principles of management and accounting. Students recognize the strategic potential of micro-economics in information and communication technology markets.