Inhalt

[ 572BSTRUNTU15 ] IK Strategic Management: Company Analysis

Versionsauswahl
Es ist eine neuere Version 2018W dieser LV im Curriculum Diploma programme Business Education 2018W vorhanden.
(*) Unfortunately this information is not available in english.
Workload Education level Study areas Responsible person Hours per week Coordinating university
3 ECTS B2 - Bachelor's programme 2. year Business Administration Franz Strehl 2 hpw Johannes Kepler University Linz
Detailed information
Pre-requisites (*)KS Strategisches Management: Grundlagen (Einstiegskurs) UND IK Strategisches Management: Vertiefung
Original study plan Bachelor's programme Business and Economics 2015W
Objectives
  • Knowledge of theories on Strategic Management
    • Business analysis: theoretical reference points, concepts, methods and instruments
    • Correlated analysis and strategic formulation
  • Development of critical and analytical perspectives
  • Supporting strategic and personal skills
  • Expansion of social skills through teamwork
  • Development of methodical skills
  • Practical relevance and transfer of content: company analysis in teams
Subject
  • Company analysis
    • Resources, capabilities and competencies
    • Culture and structure
  • Methods and tools
  • Strategy formulation
    • Corporate-level strategy
    • Business-level strategy
    • Operational strategies
Criteria for evaluation Business / Organizational Analysis(group work)

  • Reports
  • Presentations

Examination (individual work)

Language German
Study material
  • Johnson G. / Whittington R. / Scholes K. : Exploring Strategy. Harlow. 2011.
  • Reader Strategisches Management, Last update: October 2012.
Changing subject? No
On-site course
Maximum number of participants 25
Assignment procedure Assignment according to priority