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[ 986CABUCB322 ] Modul (*)CB3: Entrepreneurship and new business venturing

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Workload Form der Prüfung Ausbildungslevel Studienfachbereich VerantwortlicheR Anbietende Uni
6 ECTS Kumulative Modulprüfung M1 - Master 1. Jahr Betriebswirtschaftslehre Matthias Fink Johannes Kepler Universität Linz
Detailinformationen
Quellcurriculum Masterstudium Leadership and Innovation in Organizations 2024W
Ziele (*)Learning Outcomes

On successful completion of this module, the students will be able to:

  • LO1 Remember key principles of the Disciplined Entrepreneurship framework and fundamental concepts in entrepreneurship.
  • LO2 Understand various market analysis techniques and their relevance in identifying business opportunities.
  • LO3.1 Apply business model development strategies to create viable and scalable business cases for their startup ideas.
  • LO3.2 Apply social skills to navigate a team project successfully.
  • LO3.3 Apply AI to support the startup process.
  • LO4 Analyze case studies and real-world examples to identify strengths and weaknesses in business strategies.
  • LO5 Evaluate strategies for product-market fit, assessing their effectiveness in the context of startup sustainability and growth.
  • LO6 Create and deliver effective business pitches, demonstrating their ability to synthesize and communicate complex business ideas persuasively.
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