Inhalt

[ 367IMBDGCSK14 ] KS Global Core Strategy

Versionsauswahl
Workload Ausbildungslevel Studienfachbereich VerantwortlicheR Semesterstunden Anbietende Uni
3 ECTS W_AS1 - Weiterbildung AS 1. Jahr Betriebswirtschaftslehre Univ.-Prof. Dr. Wolfgang H. Güttel 0 SSt Johannes Kepler Universität Linz
Detailinformationen
Anmeldevoraussetzungen Keine
Quellcurriculum Universitätslehrgang Aufbaustudium Management MBA 2017W
Ziele By the end of the course the students will have developed a theoretical and practical understanding of the purpose and content of a global core strategy, the decisions to be taken, various tools to be applied and processes of strategy formation. Students will also have strengthened their decision-making and presentation skills.
Lehrinhalte Starting from an analysis of case companies' core strategies participants learn how to develop and implement internationally applicable core strategies for their businesses based on differentiating capabilities. The participants discuss their companies intended global strategic position, the rules of business behavior and resource allocation in the light of literature and experiences of other participants.
Beurteilungskriterien
Lehrinhalte wechselnd? Nein
Präsenzlehrveranstaltung
Teilungsziffer -
Zuteilungsverfahren Zuteilung nach Vorrangzahl