[ 572BSTRUNTU15 ] IK Strategic Management: Company Analysis
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| Es ist eine neuere Version 2021W dieser LV im Curriculum Bachelor's programme Business and Economics 2021W vorhanden. |
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| (*) Unfortunately this information is not available in english. |
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| Workload |
Education level |
Study areas |
Responsible person |
Hours per week |
Coordinating university |
| 3 ECTS |
B2 - Bachelor's programme 2. year |
Business Administration |
Regina Gattringer |
2 hpw |
Johannes Kepler University Linz |
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| Detailed information |
| Pre-requisites |
(*)KS Strategisches Management: Grundlagen (Einstiegskurs) UND IK Strategisches Management: Vertiefung
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| Original study plan |
Bachelor's programme Business and Economics 2018W |
| Objectives |
- Knowledge of theories on Strategic Management, concepts, methods and instruments
- Development of critical and analytical perspectives
- Expansion of social skills through teamwork
- Practical relevance and transfer of content: company analysis in teams
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| Subject |
- Company analysis
- Resources, capabilities and competencies
- Culture and structure
- Methods and tools
- Strategy formulation
- Corporate-level strategy
- Business-level strategy
- Operational strategies
Practical transfer: Company analysis
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| Criteria for evaluation |
Business / Organizational Analysis(group work)
Examination (individual work)
For a passing grade: at least 50% of the total number of points available
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| Language |
German |
| Study material |
- Exploring Strategy. Johnson et al. 11th Edition. 2017 Pearson Education Limited.
- Reader Strategisches Management, Last Update October 2017
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| Changing subject? |
No |
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| On-site course |
| Maximum number of participants |
25 |
| Assignment procedure |
Assignment according to priority |
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