| Detailed information |
| Pre-requisites |
(*)Fach Einführung in die Betriebswirtschaftslehre, Fach Einführung in die Volkswirtschaftslehre und Fach Kernkompetenzen I aus Betriebswirtschaftslehre
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| Original study plan |
Bachelor's programme Business and Economics 2016W |
| Objectives |
The seminar aims to provide students with the basic theoretical foundations concerning computer-mediated communication (CMC).
The seminar offers an in-depth exploration of selected and current topics in the field of CMC.
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| Subject |
- Concepts, theories and models in the field of communication and CMC in particular (e.g. persuasion)
- Current research in the field of CMC
- practical implications (e.g. for health services, education), risks and opportunities of CMC
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| Criteria for evaluation |
course attendance, completion of written and oral assignments
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| Methods |
lectures, independent reading, interactive elements (e.g. discussions, practical exercises, presentations)
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| Language |
German |
| Study material |
to be announced in class
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| Changing subject? |
No |
| Corresponding lecture |
(*)2ELEAK2: KS Gestaltung computerbasierter Lernumgebungen (4 ECTS)
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| Earlier variants |
They also cover the requirements of the curriculum (from - to)
2CVKOMSE: SE Computer-mediated Communication (2012W-2015S)
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