Inhalt

[ 973LCINENPS10 ] SE Master Seminar Innovation: Entrepreneurial Perspectives

Versionsauswahl
(*) Unfortunately this information is not available in english.
Workload Education level Study areas Responsible person Hours per week Coordinating university
4 ECTS M2 - Master's programme 2. year Business Administration Norbert Kailer 2 hpw Johannes Kepler University Linz
Detailed information
Pre-requisites (*)Master Course Dimensions of Innovation
Original study plan Master's programme General Management 2017W
Objectives Reflecting the entrepreneurial perspective of innovation and developping a business plan
Subject Business planning (idea generation, market validation, strategic, planning and budgeting. The seminar provides a thorough grounding in how to create, measure and implement a business plan. Key strategic, planning and budgetary issues will be addressed as well as idea generation and market validation. The business plan will be written, revised and presented by student groups.
Criteria for evaluation 30% Participation in Online Discussions 70% Written (learning questions, essays, groupwork, business plan)
Methods Students work together in a collaborative workshop environment to write, review, critique and further develop their business planning, writing and communication abilities. The moodle platform will be used to discuss lecture notes, to post answers to learning questions, essays and groupwork. Additionally an introduction meeting and a meeting for the final presentations of the business model and of parts of the business plan will be held.
Language English
Study material Volkmann, C./Tokarski, K,/Gruenhagen M.: Entrepreneurship in a European Perspective: Concepts for the Creation and Growth of New Ventures, Gabler, Wiesbaden 2010. Additonal selected papers will be announced at the beginning of the course.
Changing subject? No
On-site course
Maximum number of participants 50
Assignment procedure Assignment according to priority