Inhalt

[ 367IBUDCBEK12 ] KS Understanding Differences in Multi-Cultural Business Environments

Versionsauswahl
(*) Unfortunately this information is not available in english.
Workload Education level Study areas Responsible person Hours per week Coordinating university
1,5 ECTS M1 - Master's programme 1. year Business Administration Univ.-Prof. Dr. Wolfgang H. Güttel 0 hpw Johannes Kepler University Linz
Detailed information
Pre-requisites (*)Keine
Original study plan Initial study programme Management MBA 2012W
Objectives (*)The general aim of this module is to gain a better understanding of the business culture in foreign countries and to experience in which way economic and political changes influence “doing business e.g. in Eastern Europe”.
Subject (*)In general participants

  • deepen their knowledge of business relations
  • get acquainted with cultural specifics, which influence business
  • find out construction market specifics in Eastern Europe
  • gain Eastern European B2B marketing knowledge
  • establish business contacts
  • broaden their business development network
Criteria for evaluation
Changing subject? No
On-site course
Maximum number of participants -
Assignment procedure Assignment according to priority