Es ist eine neuere Version 2025W dieses Fachs/Moduls im Curriculum Bachelor's programme International Business Administration 2025W vorhanden.
Workload
Mode of examination
Education level
Study areas
Responsible person
Coordinating university
30 ECTS
Structure
B1 - Bachelor's programme 1. year
Business Administration
Almina Besic
Johannes Kepler University Linz
Detailed information
Original study plan
Bachelor's programme International Business Administration 2021W
Objectives
Students are familiar with fundamental theories and models in strategic and international management and know important management tools and methods. The students have knowledge of basic terms, concepts and models of marketing in a domestic and international context. Students have knowledge of core concepts in organization theory and organizational behavior. Students know how change processes can be designed and organizational learning can be supported through leadership and HRM. The students further have knowledge of the issues and challenges involved in cross-cultural business encounters .
Subject
The students have knowledge of fundaments of strategic and international management, marketing, organization theory and organizational behavior as well as the change process and organizational learning through leadership and HRM. The students further understand organizations as social systems and can differentiate organizational structures. They have an understanding of cross-cultural business encounters.
