[ 515MASLESMK20 ] KS Essentials of Strategic Management
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| (*) Unfortunately this information is not available in english. |
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| Workload |
Education level |
Study areas |
Responsible person |
Hours per week |
Coordinating university |
| 3 ECTS |
B2 - Bachelor's programme 2. year |
Business Administration |
Sabine Reisinger |
2 hpw |
Johannes Kepler University Linz |
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| Detailed information |
| Original study plan |
Bachelor's programme (*)Betriebswirtschaftslehre 2022W |
| Objectives |
Students expand their strategic competencies (thinking strategically and acting strategically) and understand fundamental strategic interdependencies and interrelations. Students will be able to examine strategic issues from different perspectives and thereby consider the human factor adequately. Students develop an understanding of the complexity of strategic problems and are introduced to selected tools and methods.
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| Subject |
- Strategic Management (Approaches and Perspectives)
- Current challenges and strategic opportunities of companies between industrial and information age
- Analyzing the strategic position (strategy tools and methods)
- Generating strategic options at different levels of organization
- Basics regarding strategy implementation and strategic evaluation
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| Criteria for evaluation |
Written exam and seminar paper
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| Methods |
Theoretical inputs, self-study as well as small group work, case studies, videos, reflection exercises and periods of critical discussion will be used to achieve the teaching and learning objectives.
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| Language |
German |
| Changing subject? |
No |
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| On-site course |
| Maximum number of participants |
100 |
| Assignment procedure |
Assignment according to priority |
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