Inhalt

[ 986CABUCB4K22 ] KS CB4: Digital transformation and platform economy

Versionsauswahl
Workload Education level Study areas Responsible person Hours per week Coordinating university
3 ECTS M1 - Master's programme 1. year Business Administration Elke Schüßler 2 hpw Johannes Kepler University Linz
Detailed information
Pre-requisites KS BC2: Induction: Team development UND KS BC1: Foundations of management UND KS BC3: Foundations of management science
Original study plan Master's programme Leading Innovative Organizations 2022W
Objectives Students are familiar with the principles underlying the platform economy. They understand the economic and societal relevance of crowd/platform-based organizing with a particular emphasis on the dynamic interplay between

  • for-profit and not-for profit host organizations that strategically engage in platform management and crowd-based organizing
  • platform architectures as digital infrastructure that draws on technologies for ubiquitous connectedness, archiving & profiling, automated content generation, real-time detection of deviation from rules/pattern (i.e. algorithmic governance), authentication/verification of documents (e.g. distributed ledger) and generative manufacturing.
  • crowds as exceedingly large, more or less heterogeneous social bodies that possess varying degrees of actorhood, and
  • socio-economic environments encompassing users/customers, suppliers, competitors, media and political/regulatory bodies
Subject
  • Explaining platforms: The merits and limits of markets, bureaucracies and communities as explanatory principles for platforms and crowds
  • Fundamental organization theory required for explaining platforms (see above)
  • Strategies for managing platforms
  • Societal antecedents and effects of crowd-based organizing (e.g. digital labor and click work, surveillance capitalism etc.)
Criteria for evaluation Pre-readings (10%), homework (40%), exam(s) (40%), class participation (10%)
Methods Lecture, discussion
Language English
Study material A set of academic articles from A and A+ journals reflecting current developments in platform/crowd research
Changing subject? No
Corresponding lecture 986CABUCB4K19: CB4 Understanding the digital economy
On-site course
Maximum number of participants 40
Assignment procedure Direct assignment