| Detailed information |
| Pre-requisites |
KS Creating Strategic Advantages UND KS Marketing Management UND KS Managerial Accounting UND KS Advances in Leadership, Human Resource Management, and Change UND SE Qualitative Research Methods UND SE Quantitative Research Methods UND SE Leaders, Groups, and their Organizational Environment UND SE Human Resource Architectures and Management UND SE Digital Transformation: Managing Change
ODER
KS Creating Strategic Advantages UND KS Marketing Management UND KS Managerial Accounting UND KS Advances in Leadership, Human Resource Management, and Change UND SE Qualitative Research Methods UND SE Quantitative Research Methods UND SE Advanced Topics in B2B-Marketing UND
SE Marketing Instruments UND
SE Relationship Marketing
ODER
KS Creating Strategic Advantages UND KS Marketing Management UND KS Managerial Accounting UND KS Advances in Leadership, Human Resource Management, and Change UND SE Qualitative Research Methods UND SE Quantitative Research Methods UND
SE Business Models and the Impact of Digitalization and Sustainability UND
SE Strategic Management in dynamic and complex environments UND
SE Global Strategic Management
ODER
Positive Absolvierung der Module
- Strategic Management
- Marketing
- Organization
- Human Resource & Change Management
- Managerial Accounting
- Financial Accounting
- Corporate Finance UND
Fach Methods in Management Research
ODER
Positive Absolvierung von 8 ECTS aus derselben Leadership Challenge UND
Fach Methods in Management Research
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| Original study plan |
Master's programme Management 2022W |
| Objectives |
This course aims to:
- Develop a robust line of argumentation
- Develop academic writing skills
- Presenting complex academic content
- Crafting and presenting a systematic literature review
- Identify and discuss appropriate theories related to the phenomenon under study
- Derive a conceptual framework based on theories and literature
- Develop and justify a methodology applicable to investigate the phenomenon
- Compare and apply appropriate qualitative and quantitative analysis methods
- Distil key implications of the key findings for theory and practice
- Critically reflect on limitations of research process and develop an agenda for further research
On successful completion of this course, the students will be able to:
- LO1: Demonstrate English writing skills and develop a sound line of argu-mentation for the master thesis. [cognitive/analytical/transferable skills]
- LO2: Undertake an original piece of management related research. [transferable skills]
- LO3: Demonstrate an ability to select and define and focus upon a management issue at an appropriate level. [cognitive/analytical/transferable skills]
- LO4: Develop and apply relevant and sound methodologies. [cognitive/analytical/transferable skills]
- LO5: Analyse qualitative and quantitative data. [cognitive/analytical]
- LO6: Develop managerial recommendations and logical conclusions. [professional/practical skills]
- LO7: Be aware of the limitations of research work. [cognitive/analytical]
- LO8: Demonstrate an awareness of any ethical dilemmas that arise in their research. [transferable skills]
- LO9: Enhance their analytical skills as future management professionals. [professional/practical skills]
|
| Subject |
Overview:
This course is designed to provide support to students developing and writing their MSc thesis. As such, it provides an opportunity for a sustained period of independent study and research. It allows students to concentrate on management phenomena that are of particular interest to them and it draws upon a range of different aspects of the taught programme. It also gives an opportunity for students to work independently with individual supervision. The course equips students with essential key research and writing skills and supports in developing their MSc thesis based on detailed feedback from the course leader and peers. The MSc thesis follows the standard academic pattern of identifying a topic arising from a gap in the literature and developing a methodology to explore this area in depth. This course can be understood as a keystone course that draws together bother management theory and research.
|
| Criteria for evaluation |
To be announced in the Syllabus
|
| Methods |
- The module is deigned to develop routines of critical reflection and reflexivity by creating an environment which supports such skills.
- The teaching and learning strategy is designed to develop the students’ ability to conduct and report independent research. It builds on the other marketing modules in the programme, allowing students to gain experience of applying some of the principles and methods learned.
|
| Language |
English |
| Study material |
To be announced in the Syllabus
|
| Changing subject? |
Yes |
| Further information |
none
|
