[ 572VKBWSTRU15 ] IK Strategy

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Workload Education level Study areas Responsible person Hours per week Coordinating university
2 ECTS B2 - Bachelor's programme 2. year Business Administration Regina Gattringer 1 hpw Johannes Kepler University Linz
Detailed information
Pre-requisites (*)keine
Original study plan Bachelor's programme Business and Economics 2018W
  • Supporting critical perspectives
  • Development of methodical skills
  • Building personal skills
  • Expanding social skills through teamwork
  • Transfer and practical experience through case studies, case examples, role playing games ...
  • Strategic Analysis
  • Strategy Formulation
Criteria for evaluation Case studies and In-class discussion of the cases
  • Brief lectures and interactive elements
  • In-class work on case studies (presentations, discussions, etc.)
  • Reflection: Content and case studies in plenum
Language German
Study material Reisinger S., Gattringer R., Strehl F. (2017): Strategisches Management - Grundlagen für Studium und Praxis. Pearson Verlag.
Changing subject? No
Earlier variants They also cover the requirements of the curriculum (from - to)
2BSTRATI: IK Strategy (2009W-2015S)
On-site course
Maximum number of participants 40
Assignment procedure Assignment according to priority