| Detailed information |
| Pre-requisites |
(*)KS Einführung in die Betriebswirtschaftslehre, KS Einführung in die Volkswirtschaftslehre, KS Kostenrechnung, KS Buchhaltung,
KS Strategie und KS Marketing
|
| Original study plan |
Bachelor's programme Business and Economics 2015W |
| Objectives |
- Knowledge on theories in Strategic Management
- Introduction to Strategic Management
- Perspectives and concepts in Strategic Management
- Development of critical and analytical perspectives
- Developing strategic and personal skills
- Development of methodical skills
- Expansion of social skills in a team environment
- Knowledge transfer and practical experience
|
| Subject |
- The ISM model
- Strategic Management
- The development of discipline
- Base knowledge issues
- Dimensions / levels
- Perspectives in Strategic Management
- Strategic perspectives (Images of Strategy)
- Planning, positionierung, resources, configurations, stakeholders, system orientation
- Strategic processes – overview
- Strategic Change – base concepts
|
| Criteria for evaluation |
- Term paper
- Final examination
In order to pass, students must attain at least 60% of the total numbers of points available
|
| Methods |
- Presentation
- Introduction to individual topics by the course instructor
- Film sequences and case study examples
- Critical reflection and discussion
- Reflection and discussion in plenum
- Case studies and exercises
- Group work
|
| Language |
German |
| Study material |
Reader Strategisches Management, Last updated: October 2012
|
| Changing subject? |
No |
| Earlier variants |
They also cover the requirements of the curriculum (from - to)
2BSTRSMG: KS Strategic Management: Introduction (2001W-2015S)
|
