Detailed information |
Pre-requisites |
(*)keine (die Zulassung zum Studium vorausgesetzt)
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Original study plan |
Master's programme Joint Master Digital Business Management 2014W |
Objectives |
Students will acquire the following skills:
- Knowledge of the most important financing models used in E-Business
- Classification of tasks for strategic and/or operative levels
- Adequate method selection to create an E-Business company/project
- Implementation of business plans in the area of finance
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Subject |
The course focuses on the following:
- An overview of finance models
- Finance tasks on a strategical level
- Finance tasks on an operative level
- Methods and techniques in decision-making in regards to financing e-Business projects
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Criteria for evaluation |
Course subject related examinations | short tests, project, presentation
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Methods |
- traditional teaching and learning methods: lecture and discussion. - theoretical and on-hands instruction: theory input and application phases for students. - teaching based on case studies: analyzing current case studies and developing new case studies. - project-related studies: processing projects; coaching sessions by the course instructor. - support in e-Learning - blended Learning approach: alternating on-site sessions and e-learning units - video conferencing and virtual classroom sessions - group work - case studies - project work - presentations - review readings - research - role play - business games
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Language |
English |
Study material |
- Turban, E.; King, D.; Lee, J.; Liang, T.-P.; Turban, D.C. (2010): Electronic Commerce 2010 - A Managerial Perspective, 6th Ed., Pearson, Prentice Hall, Upper Saddle River 2010
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Changing subject? |
No |