Detailed information |
Pre-requisites |
(*)siehe Studienfach Strategisches Management
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Original study plan |
Bachelor's programme Business and Economics 2012W |
Objectives |
- Knowledge on theories in Strategic Management
- Introduction to Strategic Management
- Perspectives and concepts in Strategic Management
- Development of critical and analytical perspectives
- Developing strategic and personal skills
- Development of methodical skills
- Expansion of social skills in a team environment
- Knowledge transfer and practical experience
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Subject |
- The ISM model
- Strategic Management
- The development of discipline
- Base knowledge issues
- Dimensions / levels
- Perspectives in Strategic Management
- Strategic perspectives (Images of Strategy)
- Planning, positionierung, resources, configurations, stakeholders, system orientation
- Strategic processes – overview
- Strategic Change – base concepts
|
Criteria for evaluation |
- Term paper
- Final examination
In order to pass, students must attain at least 60% of the total numbers of points available
|
Methods |
- Presentation
- Introduction to individual topics by the course instructor
- Film sequences and case study examples
- Critical reflection and discussion
- Reflection and discussion in plenum
- Case studies and exercises
- Group work
|
Language |
German |
Study material |
Reader Strategisches Management, Last updated: October 2012
|
Changing subject? |
No |