Study guide of JKU Linz
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KUSSS
Auwea NG
Positionsanzeige
General Management Austria/France
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JKU-Students Semester 1 and 2
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Competence Area for Double Degrees
Inhalt
[
988MMDD25
] Subject Marketing Management for Double Degrees
Versionsauswahl
Version
2025W
2020W
Workload
Mode of examination
Education level
Study areas
Responsible person
Coordinating university
14 ECTS
Accumulative subject examination
M1 - Master's programme 1. year
Business Administration
Christoph Teller
Johannes Kepler University Linz
Detailed information
Original study plan
Master's programme General Management Austria/Taiwan 2025W
Learning Outcomes
Competences
These result from the subordinate elements
Skills
Knowledge
These result from the subordinate elements
These result from the subordinate elements
Subordinated subjects, modules and lectures
SE Consumer Insights and Relationship Marketing
SE Contemporary Issues in Marketing Management
SE International Marketing Management
SE Advanced Topics in B2B-Marketing
