Study guide of JKU Linz
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KUSSS
Auwea NG
Positionsanzeige
Business Informatics
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Special Competence in Business Sciences
»
Marketing
Inhalt
[
926SPMA20
] Subject Specialization in Marketing
Versionsauswahl
Version
2025W
2020W
Workload
Mode of examination
Education level
Study areas
Responsible person
Coordinating university
6 ECTS
Accumulative subject examination
M2 - Master's programme 2. year
Business Administration
Christoph Teller
Johannes Kepler University Linz
Detailed information
Original study plan
Master's programme Business Informatics 2025W
Learning Outcomes
Competences
These result from the subordinate elements
Skills
Knowledge
These result from the subordinate elements
These result from the subordinate elements
Subordinated subjects, modules and lectures
SE Consumer Insights and Relationship Marketing
SE Contemporary Issues in Marketing Management