| Learning Outcome
Learning Outcome 3 (LO3): Explain why certain research methods and methodological approaches work for specific research questions.
Learning Outcome 4 (LO4): Develop a data collection and analysis plan for research problems and questions
Learning Outcome 5 (LO5): Collect data via observation, interviews, content analysis or surveys
Learning Outcome 6 (LO6): Conduct simple analysis of quantitative or qualitative research data
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Part I: Epistemology, Methodology and Methods
- Introduction into different epistemological perspectives and their base line assumptions
- Introduction into research methodology and it’s relation to both methods and epistemology
- Introduction into the concepts of qualitative, quantitative and mixed methods
- Introduction into the concepts of research problems, research questions and hypothesis
Part II: Applications and key methods
- Observation as a research tool
- Qualitative interviewing and interview analysis
- Quantitative survey data collection and basic hypothesis testing
- Content and Document analysis
Learning Outcome
Learning Outcome 1 (LO1): Recall the basic epistemological and methodological concepts that are part of business studies and social research at large (see course topics).
Learning Outcome 2 (LO2): Recall the basis methods used to gather, process and analyse data in the field of business studies and social research (see course topics).
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