Inhalt

[ 055FSIB24 ] Subject Future Skills for Innovation and Business Transformation

Versionsauswahl
Workload Mode of examination Education level Study areas Responsible person Coordinating university
22,5 ECTS Accumulative subject examination (*)W_AOM1 - (*)Weiterbildung AOM 1. Jahr Business Administration Univ.-Prof. Mag. Dr. Robert Breitenecker Johannes Kepler University Linz
Detailed information
Original study plan Non-Degree Master's programme Executive MBA Management & Leadership 2024W
Objectives The aim of the elective is to expand students' knowledge, skills and competences in the field of innovation and business transformation and to build up corresponding future skills.

The students...

... have an overview of current megatrends and their potential impact on business activities and are familiar with theories and methods of strategic future work.

... know the most important theories, tools and techniques for the new development, optimization and transformation of business ideas, models and processes.

... know how to mobilize a company's ability to innovate in order to create and maintain added value for the company and its stakeholders by focusing on customer needs and desirable futures.

... can generate benefits from different data and apply analytical methods and tools to improve the quality of decision-making in companies.

... have developed a mindset that enables them to identify desirable future scenarios for a company and actively work to achieve them instead of simply letting change happen.

... are able to recognize opportunities and challenges in the business environment, on the basis of which they can develop, evaluate, implement and market innovative and sustainable business ideas and models.

... are able to analyze, optimize and, where necessary, transform the most important business processes in the value chain, taking into account digitalization and sustainability challenges, in order to improve company performance in the long term.

Subject
  • Future Thinking and Strategic Foresight
  • Business models
  • Influence of digitalization and sustainability on business activities
  • Innovation management
  • (Service) design thinking and customer development
  • Business case development
  • Business pitch
  • Sales and brand management
  • Process management and optimization
  • Digital transformation
  • Supply chain management
  • Business analytics and artificial intelligence
Subordinated subjects, modules and lectures