... understand the basics of creativity and the idea generation process on an individual, group and organizational level.

... know the importance of collaboration and team dynamics in idea generation and innovation.

... can analyze and evaluate risks and opportunities of ideas in a business context.

... can contribute to the promotion and maintenance of creativity within an organization using leadership techniques."

... can use creativity techniques and innovation methods to drive business success.

... have the competence to apply innovation methods and creative thinking to develop solutions to business challenges.

• Idea generation and evaluation
• (Service) Design Thinking
• Leadership and collaboration in an innovation context