Master's programme Joint Master's Program Global Business - Canada/Peru 2020W
Objectives
Students gain a profound understanding of the topics "Entrepreneurship", "New Business Development" and the preparation of financial and business plans.
Students are able to apply their theoretical knowledge in a practical concept for setting up a business.
Students are able to work together with local institutions for this business start-up project and understand local conditions.
Subject
Dimensions of Entrepreneurship
Entrepreneurship as a academic discipline and a philosophical and practical approach to management
Entrepreneurial activity vs. small business activity
Business startup process
Business plan writing
Assessing risk
Financial planning
Assessment criteria for new ventures
Business opportunity analysis
Field Project: Business Plan (Local Taiwanese Business Startup; participation in business plan competition)
