[ 515MIDBDBAU20 ] IK Digital Business Applications

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Workload Education level Study areas Responsible person Hours per week Coordinating university
3 ECTS B2 - Bachelor's programme 2. year Business Administration Johann Höller 2 hpw Johannes Kepler University Linz
Detailed information
Original study plan Bachelor's programme (*)Betriebswirtschaftslehre 2021W
Objectives Students have the ability to apply the knowledge acquired in the module 'Digital Business Basics' by

  • analyzing and evaluating business models and transformation processes,
  • developing concepts and measures for the digital transformation of exemplary businesses and non-profit organizations, and
  • employing adequate methodologies and tools for these tasks.
Subject Implementing projects and/or case studies in various fields of digital business (e.g., digital marketing, digital retail, digital education, internet economy or e-government). Specific subjects vary and reflect the exemplary tasks, they are supplemented with formal aspects of project management (e.g., tools for project planning, reporting formats, time management).
Criteria for evaluation Evaluation differs according to the specific project or case study, which is partly group work and single assessment. The concrete criteria for evaluation are announced in the beginning of the course.
Language German
Study material Basic literature is announced in the course, further literature search is one of the students' tasks.
Changing subject? No
On-site course
Maximum number of participants 18
Assignment procedure Assignment according to priority