Es ist eine neuere Version 2025W dieses Fachs/Moduls im Curriculum Master's programme Business Informatics 2025W vorhanden.
Workload
Mode of examination
Education level
Study areas
Responsible person
Coordinating university
12 / 18 ECTS
Accumulative subject examination
M1 - Master's programme 1. year
Business Administration
Barbara Krumay
Johannes Kepler University Linz
Detailed information
Original study plan
Master's programme Business Informatics 2022W
Objectives
The students know definitions and central theoretical approaches and instruments in the areas of Entrepreneurial Marketing, Entrepreneurial Strategy, Entrepreneurial Finance and Entrepreneurial Learning. They know relevant framework conditions of the support infrastructure as well as its offers and apply the acquired knowledge in the preparation of a business plan. They understand success factors for business start-ups and business succession.
