Detailed information |
Pre-requisites |
KS BC2: Induction: Team development UND KS BC1: Foundations of management UND KS BC3: Foundations of management science
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Original study plan |
Master's programme Leading Innovative Organizations 2022W |
Objectives |
- Students possess deep knowledge about specific aspects of the platform economy due to self-responsibly conducting empirical field/netnographic studies.
- Students are capable of conducting small empirical studies gathering data in the field and from the Internet, and systematically interpreting this data to produce findings of academic value and managerial relevance
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Subject |
Individual and small-group projects that empirically study selected aspects of the platform economy (selected aspects vary between seminars)
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Criteria for evaluation |
Homework (10%); Presentation(s) (30%), Seminar paper (50%), Class Participation (10%)
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Methods |
Lectures, groupwork, discussion, field work
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Language |
English or German |
Study material |
A small set of academic articles and book chapters customized for methodologically supporting the empirical research projects.
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Changing subject? |
No |
Further information |
Alternativangebot in deutscher Sprache möglich
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Corresponding lecture |
986CABUCB4S19: CB4 Understanding the digital economy
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