[ 989DMSM18 ] Subject Digital Marketing & Social Media

Workload Mode of examination Education level Study areas Responsible person Coordinating university
30/35 ECTS Accumulative subject examination M2 - Master's programme 2. year Business Administration Christoph Teller ESC Troyes
Detailed information
Original study plan Master's programme General Management Double Degree ESC Troyes – JKU Linz 2021W
Objectives This track focuses on communication, digital marketing and social medias. Internet transformed companies and opened new markets. Belong to those identify and steer towards new trends.
Subordinated subjects, modules and lectures