Students have the ability to apply the knowledge acquired in the module 'Digital Business Basics' by
analyzing and evaluating business models and transformation processes,
developing concepts and measures for the digital transformation of exemplary businesses and non-profit organizations,
employing adequate methodologies and tools for these tasks, and
to work on a scientific problem within the scope of the module in a methodological rigorous way and to present their work in oral and written ways.
Subject
Implementing projects and/or case studies in various fields of digital business (e.g., digital marketing, digital retail, digital education, internet economy or e-government). Specific subjects vary and reflect the exemplary tasks.
Further information
(*)515MIDBDBAU20: IK Digital Business Anwendungen (3 ECTS) ist äquivalent zu 572DIBMDBMI16: IK Digital Business Management: Projektstudium (3 ECTS)