Study guide of JKU Linz
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Overview
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KUSSS
Auwea NG
Positionsanzeige
Executive MBA (discontinuing, replaced by Non-Degree Master's programme Executive MBA Management & Leadership)
»
Electives
»
Strategic Management and Corporate Entrepreneurship
»
Strategic Management
Inhalt
KS
Strategic Management in a Digital Environment
Versionsauswahl
Version
2021W
(*)
Unfortunately this information is not available in english.
Workload
Education level
Study areas
Responsible person
Hours per week
Coordinating university
2,5 ECTS
(*)
W_AS1 -
(*)
Weiterbildung AS 1. Jahr
Business Administration
Univ.-Prof. Dr. Robert Breitenecker
0 hpw
Johannes Kepler University Linz
Detailed information
Original study plan
Initial study programme Executive MBA (discontinuing, replaced by Non-Degree Master's programme Executive MBA Management & Leadership) 2021W
Objectives
(*)
Die Studierenden erarbeiten Kenntnisse über Strategisches Management als Teil der Unternehmensführung.
Subject
(*)
Theorien und Konzepte des strategischen Managements in einer digitalen Umwelt, Marketingstrategie und operatives Marketing zur Positionierung.
Criteria for evaluation
Changing subject?
No
On-site course
Maximum number of participants
-
Assignment procedure
Assignment according to priority
