Inhalt

[ 986CAINCI2K19 ] KS CI2: Innovation and new markets

Versionsauswahl
Es ist eine neuere Version 2021W dieser LV im Curriculum Master's programme Leading Innovative Organizations 2022W vorhanden.
Workload Education level Study areas Responsible person Hours per week Coordinating university
3 ECTS M1 - Master's programme 1. year Business Administration Matthias Fink 2 hpw Johannes Kepler University Linz
Detailed information
Pre-requisites KS BC1: Induction-team development UND KS BC2: Foundations of management UND KS BC3: Foundational readings and academic writing
Original study plan Master's programme Leading Innovative Organizations 2020W
Objectives
  • Understand the role of innovation in entering and developing new domestic and foreign markets
  • Appreciate the contextual contingencies of how the perception of risk and uncertainty as well as the cognition of opportunities in new markets unfold
  • Learn how to relate regional, national and global societal and technical trends to innovation driven market entry and market development.
  • Learn how to create environments that foster new markets in domestic and foreign settings.
  • Understand the relevance of current research results on contextual contingencies for entering and developing new markets through innovation in practice
Subject This course will provide an advanced understanding of the embeddedness of entrepreneurship along the lines of:

  • Regions and places
  • Transformation of Societies and Technologies
  • National and international legal frameworks
Criteria for evaluation Attendance and participation (20%); Pre-readings (20%); Post-module assignment (60%)
Methods Lectures, discussion questions, discussions
Language English
Changing subject? No
On-site course
Maximum number of participants 40
Assignment procedure Direct assignment