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[ 988MAMA15 ] Subject Marketing Management
Versionsauswahl
Es ist eine neuere Version 2022W dieses Fachs/Moduls im Curriculum Master's programme General Management Austria/Taiwan 2024W vorhanden.
Workload Mode of examination Education level Study areas Responsible person Coordinating university
6 ECTS Course examination M1 - Master's programme 1. year Business Administration Regina Gattringer (*)STUST Tainan
Detailed information
Original study plan Master's programme General Management Double Degree STUST Tainan – JKU Linz 2019W
Objectives The course provides students with an in-depth overview of state-of-the-art trends and encourages methodological discussions in marketing science.
Subordinated subjects, modules and lectures