Inhalt

[ 973GMCPSMGK10 ] KS Master Course Creating Strategic Advantages

Versionsauswahl
Es ist eine neuere Version 2019W dieser LV im Curriculum Master's programme Management 2019W vorhanden.
(*) Unfortunately this information is not available in english.
Workload Education level Study areas Responsible person Hours per week Coordinating university
6 ECTS M1 - Master's programme 1. year Business Administration Regina Gattringer 2 hpw Johannes Kepler University Linz
Detailed information
Pre-requisites (*)keine (die Zulassung zum Studium vorausgesetzt)
Original study plan Master's programme General Management 2018W
Objectives Based on theories, methods and instruments of Strategic Management students look into concepts of developing strategic advantages. Resource based view, market based view, and stakeholder orientation are fundamental elements.
Students are able to understand the theoretical concepts and are competent to critically analyze and interpret them. Furthermore, they are competent to question complex interdependencies of the elements of Strategic Management.
Students develop the capability to reflect the application of concepts in practice.
Students’ personal and interpersonal competencies are being advanced.
Subject Environmental Scanning

External Analysis: Natural Environment, Societal Environment, Task Environment: Industry and Markets
Internal Analysis: Structure, Culture, Resources, Competencies, Capabilities, Core Competencies

Strategy Formulation

Mission
Objectives
Strategies
Policies

Strategy Implementation

Programs
Budgets
Procedures

Evaluation and Control

Monitoring Performance
Measuring Performance
Criteria for evaluation Written exam
Case Studies
Methods The course is based on the one hand on input from the faculty, on the other hand on plenary and small group discussions. Specific themes are illustrated by mini cases or short videos.
Language English
Study material Wheelen, Thomas L. / Hunger, David J. / Hoffman, Alan N. / Bamford, Charles E. (2015): Concepts in Strategic Management and Business Policy, 14th edition\\ Selected articles from scientific journals
Changing subject? No
Further information none
On-site course
Maximum number of participants 200
Assignment procedure Assignment according to priority